It's not about us

Brainiac™ was started as part of our pursuit to provide the healthiest and smartest food for our own kids

"We had been so focused on feeding their growing bodies, but missed the part with the greatest impact on their future... feeding their growing brains."

When we needed to switch our newborn to formula, my wife and I spent time investigating the options.The focus on brain nutrients made us stop and think. Are our older kids getting what they need? With the help of experts, we realized that while kids brains are still growing fast, most are not getting enough of the right brain nutrients from their diets. We brought together pediatricians, neurologists and nutritionists and developed Brainiac™. Real and delicious food to support brain health.
Jonathan signature Founder


We strive to help every child have a bright future

“As parents we try and get our kids the brain nutrition they need through healthy foods like salmon, broccoli, eggs and more. But it's not always easy. That's why we created Brainiac™, to help every kid reach their full potential."

Dad to Nev, Indy and Booker


Dad to Irena, Aston and Ella


We found the best minds to nourish young minds

We knew it was essential to bring together a diverse group of experts to help develop the BrainPack™ and our products. Our Science and Nutrition Advisory Board is comprised of leading pediatricians, neurologists, nutrition scientists and dietitians.

Our Science &
Nutrition Advisors

Meet the brilliant minds that helped us develop the BrainPack™, and continue to advise us on high-impact ingredients and breakthrough product formulations.

  • Dr. Laura Jana MD
    Pediatrician, Author

  • Prof. Susan Carlson PhD
    Dietetics & Nutrition, Univ. of Kansas

  • Prof. John Columbo PhD
    Director Life Span Institute, Univ. of Kansas

  • Prof. Steven Zeisel MD PhD
    Director Nutrition Research Institute, Pediatrician, Univ. of N. Carolina

  • Dr. Rachel Bensen MD
    Instructor, Pediatrics - Gastroenterology Stanford Univ.

  • Prof. Elliott Sherr MD PhD
    Pediatric Neurology, Univ. of California San Francisco

  • Jill Castle MS RD
    Childhood Nutrition Expert, Author

  • Prof. Eric Decker PhD
    Head of Food Science, Univ. of Mass


We strive to:

  • block.settings.icon_1_image.alt Make delicious, healthy products that are accessible to all
  • block.settings.icon_1_image.alt Source ingredients that are sustainably produced, minimally processed, and nutritionally sound
  • block.settings.icon_1_image.alt Use packaging that keeps our product fresh and safe and has the lightest environmental footprint.

And, we refuse to compromise when it comes to safety, quality, integrity or our responsibility to all families and our broader community.

Our Team

We’re a family company made up of parents, grandparents, aunts, and uncles, but our children lead the way.