HOW IT ALL STARTED
"We had been so focused on feeding their growing bodies, but missed the part with the greatest impact on their future... feeding their growing brains."
When we needed to switch our newborn to formula, my wife and I spent time investigating the options.The focus on brain nutrients made us stop and think. Are our older kids getting what they need? With the help of experts, we realized that while kids brains are still growing fast, most are not getting enough of the right brain nutrients from their diets. We brought together pediatricians, neurologists and nutritionists and developed Brainiac™. Real and delicious food to support brain health.
We strive to help every child have a bright future
“As parents we try and get our kids the brain nutrition they need through healthy foods like salmon, broccoli, eggs and more. But it's not always easy. That's why we created Brainiac™, to help every kid reach their full potential."
Dad to Nev, Indy and Booker
Dad to Irena, Aston and Ella
SCIENCE & NUTRITION ADVISORS
We found the best minds to nourish young minds
We knew it was essential to bring together a diverse group of experts to help develop the BrainPack™ and our products. Our Science and Nutrition Advisory Board is comprised of leading pediatricians, neurologists, nutrition scientists and dietitians.
Our Science &
Meet the brilliant minds that helped us develop the BrainPack™, and continue to advise us on high-impact ingredients and breakthrough product formulations.
Dr. Laura Jana MD
Prof. Susan Carlson PhD
Dietetics & Nutrition, Univ. of Kansas
Prof. John Columbo PhD
Director Life Span Institute, Univ. of Kansas
Prof. Steven Zeisel MD PhD
Director Nutrition Research Institute, Pediatrician, Univ. of N. Carolina
Dr. Rachel Bensen MD
Instructor, Pediatrics - Gastroenterology Stanford Univ.
Prof. Elliott Sherr MD PhD
Pediatric Neurology, Univ. of California San Francisco
Jill Castle MS RD
Childhood Nutrition Expert, Author
Prof. Eric Decker PhD
Head of Food Science, Univ. of Mass
We strive to:
- Make delicious, healthy products that are accessible to all
- Source ingredients that are sustainably produced, minimally processed, and nutritionally sound
- Use packaging that keeps our product fresh and safe and has the lightest environmental footprint.
And, we refuse to compromise when it comes to safety, quality, integrity or our responsibility to all families and our broader community.
We’re a family company made up of parents, grandparents, aunts, and uncles, but our children lead the way.